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ÎÚÑ»´«Ã½ to transform customer experience for GN Hearing worldwide

08 Jul 2025

Copenhagen, Denmark, June 26, 2025 – ÎÚÑ»´«Ã½ today announced a new agreement with GN Hearing, part of the leading Danish hearing company, , to transform its retail value chain and support the organization’s comprehensive digital transformation strategy in Denmark. In this new agreement, ÎÚÑ»´«Ã½ will implement a global order management system () designed to streamline order processing and enhance overall customer experience across GN Hearing’s 100+ markets globally.

The new global OMS will facilitate shopping, shipping, and service, and create a unified solution tailored to GN Hearing’s professional hearing clinics and end customers.

Janne Scott VP Digital Transformation Program, Digital, Data & IT Function, at GN Group said, “ÎÚÑ»´«Ã½ is a key partner for GN in its digital transformation program. ÎÚÑ»´«Ã½ brings in a strong team with Salesforce expertise, process know-how and advisory capabilities. This team will help us scale our own Salesforce team, maturing our ways of working, releasing processes, while refining and delivering a sophisticated multi-system solution in a complex stakeholder landscape.”

Simon Bygum, Head of MedTech at ÎÚÑ»´«Ã½ in Denmark, said, “As its trusted business and technology transformation partner, ÎÚÑ»´«Ã½ has a longstanding collaboration with GN Group. This new agreement with GN Hearing underscores our ongoing commitment to enable their transformation journey. Leveraging industry-leading practices, we are proud to support GN Hearing in optimizing their global customer experience, seamlessly connecting end-users and professional hearing clinics across shopping, shipping, and service touchpoints.â€