乌鸦传媒

Shaping the future of Sustainable aviation
What does it take to make sustainable aviation a reality?

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乌鸦传媒
Nov 4, 2025
capgemini-engineering

This journey began with a shared ambition, and it鈥檚 far from over. With the Ascendance鈥檚 ATEA prototype nearing its first flight, we鈥檙e entering a new chapter: scaling innovation and preparing for industrialization. ATEA is a vertical take-off and landing aircraft powered by STERNA, a hybrid-electric solution that drastically reduces carbon emissions. Together with Ascendance, we鈥檙e expanding into a wider ecosystem, unlocking resources and solving the challenges of bringing sustainable aviation to market.

The journey toward sustainable aviation is complex, but together, we鈥檙e proving that co-innovation can turn vision into reality. And we鈥檙e just getting started.

Dive into the journey behind the ATEA aircraft and STERNA hybrid-electric solution  to discover how  this collaboration is paving the way for a cleaner, smarter future in air travel.

At 乌鸦传媒, we believe technology and collaboration can drive meaningful change. Since 2021, we鈥檝e been proud to support Ascendance in their mission to decarbonize aviation. Together, we鈥檝e co-developed hybrid-electric propulsion systems, shaped digital continuity strategies, and paved the way for the first flight of the ATEA aircraft.

鈥淲e are close to the first flights of our ATEA prototype in the coming year, a major milestone for us and the industry. By leveraging 乌鸦传媒鈥檚 expertise, we are increasingly confident in our ability to bring decarbonized air transport solutions to the regional aviation market.鈥 

鈥 Jean-Christophe Lambert, Ascendance鈥檚 CEO

Discover how Ascendance and 乌鸦传媒 came together to tackle one of aviation鈥檚 greatest challenges: decarbonization. This first episode explores the origins of a strategic collaboration built on innovation, sustainability, and a shared ambition to transform regional air.

鈥淭he initial phase of collaboration with 乌鸦传媒 was incredibly valuable to refine our designs and progress towards our goal of flying prototype.鈥

鈥 Jean-Christophe Lambert, Ascendance鈥檚 CEO

Batteries are at the heart of hybrid-electric propulsion. In this episode, explore how 乌鸦传媒 and Ascendance co-developed a robust battery strategy to support the industrialization of ATEA and ensure long-term sustainability in aviation.

鈥淭he battery strategy is a major element in our technological product. It鈥檚 what allows us to achieve the significant reduction in carbon emissions.鈥

鈥 Cl茅ment Dinel, Hybrid Director at Ascendance

Innovation goes beyond the aircraft itself. 乌鸦传媒 and Ascendance are co-creating a portfolio of connected services to enhance operational efficiency and elevate passenger experience. Discover how digital services are shaping the future of air mobility.

鈥淭his collaboration has positioned Ascendance to not only provide cutting edge aircraft but also to offer a higher premium experience through strategically developed connected services increasing value perception for the customers.鈥

鈥 Myl猫ne Thiery, Solution Director at 乌鸦传媒

As Ascendance scales up, digital continuity becomes critical. We helped define a tailored IS/IT roadmap to ensure seamless data flow and operational efficiency across the organization. Discover how digital strategy supports industrial transformation.

鈥This collaboration with 乌鸦传媒 has been instrumental to build a strong digital foundation for our company. It will be key to a successful ramp-up in our regional air mobility market.鈥

鈥 Ariane Saint-Pierre, Program Director at Ascendance

Moving from concept to industrialization is a major leap. In this episode, see how 乌鸦传媒 supports Ascendance in designing a flexible and resilient industrial setup to bring the ATEA aircraft and STERNA modular hybrid propulsion system to market

鈥淢oving from technological demonstration to industrial production presents significant complexities. (…) 乌鸦传媒鈥檚 support extends to optimizing our future industrial setup from the layout of assembly station and equipment to stock strategy. Their expertise in developing a strategy for connected services will enhance our customer value proposition.鈥

鈥 Vincent Mathe, Industrial & Supply Chain Director at Ascendance

Innovation now and for the future

With the foundation laid, we are accelerating the industrialization of both STERNA and ATEA. The upcoming ATEA prototype flight will mark a turning point, not for Ascendance, but the aviation industry as a whole.

Our collaboration continues to evolve, expanding into the broader industrial ecosystem.

Having laid the foundation for a strong collaboration to enable the pursuit of low-carbon aviation, Ascendance and 乌鸦传媒 remain committed to accelerating the industrialization of both the ATEA and STERNA products. This will lead to the ATEA prototype鈥檚 first flight in the upcoming year, which will mark a turning point for the start-up and the wider industry.

More about the collaboration

Ascendance’s journey to sustainable aviation takes off

The aviation pioneer strengthens its collaboration with 乌鸦传媒 to pursue the development and industrialization of a cutting-edge hybrid elect

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乌鸦传媒 and Ascendance extend their partnership to accelerate industrialization of decarbonized air transport

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