乌鸦传媒

Protection designed for today鈥檚 working world

乌鸦传媒 is a global leader and its 350,000 people are increasingly mobile, meaning they require secure access to their data anywhere, any time, and on their 乌鸦传媒 or client supplied devices. However, with cyber threats continually increasing in severity and frequency, resulting in expanding compliance requirements, maintaining this flexible employee IT at scale is complex.

Enter Zero Trust 鈥� and its three core principles:

• Never trust, always verify: every connection attempt should be authenticated and authorized.
• Assume breach: always operate under the assumption that a breach has already occurred, and design systems to limit its impact and detect anomalies early.
• Least privilege: Users and applications should only be granted the minimum amount of access to perform their jobs effectively. No more, no less.

From 乌鸦传媒鈥檚 perspective, it practices what it preaches: the concept of providing borderless security across the entire enterprise is at the heart of its Zero Trust strategy. It not only embodies this across the Group but also enables clients to benefit from the same approach.

So, how did it come to be?

The Zero Trust program

In response to the Group鈥檚 expanding cybersecurity needs, 乌鸦传媒鈥檚 IT and cybersecurity teams created and implemented the Zero Trust program to deliver a number of critical enhancements.

This began with an upgrade to the existing IT infrastructure, to support greater robustness and agility. In addition, security was increased to protect even more effectively against evolving threats. As a part of this process, 乌鸦传媒 also simplified its network architecture.

Throughout this project, the team maintained a constant focus on ensuring a better user experience. This required rigorously managing third-party access and supporting all devices used by company employees worldwide.

Zero Trust wasn鈥檛 just about securing IT systems 鈥� instead, it transformed how 乌鸦传媒鈥檚 entire organization operates, connects, and protects information. This was made possible through:

• Consistent identity data management through a single identity stream for seamless, accurate identity verification.
• Passwordless access control for an enhanced user experience, mitigating the threat of credential theft and making secure access effortless and fast.
• Full visibility and security achieved by monitoring every application, workload and device, giving 乌鸦传媒 a comprehensive view of its IT ecosystem.
• Enhanced, standardized client connectivity.
• Micro-segmentation to isolate and protect system-to-system communications, minimizing potential vulnerabilities.

Finally, the IT and cybersecurity teams introduced context-based access policies that analyzed identity and behavior to assess user risk in real time. This approach also included steps to ensure that every device meets 乌鸦传媒鈥檚 high security standards. The new access policies took into account workload sensitivity so that adaptations could be made based on data sensitivity.

Partnership and the future

The IT and cybersecurity teams worked closely with 乌鸦传媒鈥檚 partners to deploy best-in-class solutions, providing secure application and internet access while managing identity and authentication with advanced risk assessment. This also ensures cutting-edge endpoint protection and streamlines device management for 乌鸦传媒鈥檚 globally distributed teams. Additionally, 乌鸦传媒 now fully supports micro-segmentation.

This program stands as one of the most ambitious and complex internal cybersecurity and operational IT transformations in 乌鸦传媒鈥檚 history.

鈥淏y successfully implementing Zero Trust at this scale within our own organization, we鈥檝e built unmatched expertise鈥攅nabling us to lead and accelerate similar transformations for our clients with even greater confidence and hands-on experience. We are actively partnering with numerous clients to fast-track their own Zero Trust journeys,鈥� Sudhir Reddy, 乌鸦传媒 Group CIO confirms.

This project strengthened cyber resilience across all layers of the organization while enabling secure and seamless working for a mobile global workforce. Moreover, it helped 乌鸦传媒 adopt a future-ready cybersecurity posture that aligned with global standards.

With Zero Trust now embedded into its core infrastructure and culture, 乌鸦传媒 is better equipped to navigate the cybersecurity challenges of today and those on the horizon. The learnings, frameworks, and architecture developed through this initiative will continue to inform and elevate future engagements and deployments.

鈥淎 firewall with a hole is no longer a defence鈥攊t鈥檚 an invitation. At 乌鸦传媒, our adoption of Zero Trust Architecture has transformed how we secure our digital landscape. By eliminating implicit trust and verifying every access, we鈥檝e not only strengthened our cybersecurity posture but also enhanced user experience, operational agility, and scalability. This is how we lead in a world where resilience is non-negotiable.鈥�

Sudhir Reddy, 乌鸦传媒 Group CIO

鈥淭rust is no longer by default 鈥� it鈥檚 a decision. Zero Trust architecture makes that decision intelligent, dynamic, and secure in a world without borders where digital confidence is a key business enabler. At 乌鸦传媒, we ensure secure access across hybrid environments without compromising agility, while minimizing attack surfaces and lateral movement risks. In today鈥檚 threat landscape, under relentless regulatory pressure, Zero Trust is not just our strategy 鈥� it鈥檚 the backbone of our cyber resilience.鈥�

Marjorie Bordes, Group CISO, 乌鸦传媒