{"id":5421,"date":"2022-03-21T07:04:40","date_gmt":"2022-03-21T07:04:40","guid":{"rendered":"https:\/\/www.capgemini.com\/?page_id=662132"},"modified":"2025-04-03T15:29:02","modified_gmt":"2025-04-03T15:29:02","slug":"smart-retail-planner-cadena-de-suministro-impulsada-por-el-cliente","status":"publish","type":"page","link":"https:\/\/www.capgemini.com\/mx-es\/solutions\/smart-retail-planner-cadena-de-suministro-impulsada-por-el-cliente\/","title":{"rendered":"Smart retail planner: cadena de suministro impulsada por el cliente"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Capture-52.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Solution<\/span><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Smart retail planner: cadena de suministro impulsada por el cliente<\/h1><\/div><div class=\"inner-row-insight download-btn\"><div class=\"col-md-4 downloadFiles addPadding\"><a class=\"button-download--small\" type=\"download\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/Smart-Retail-Planner.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"abrir en una nueva ventana\"><span>Download brochure<\/span><span class=\"type\">3 MB  pdf<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para undefined section section--intro\"><div class=\"intro-para\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/mx-es\/solutions\/smart-retail-planner-cadena-de-suministro-impulsada-por-el-cliente\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"abrir en una nueva ventana\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/mx-es\/solutions\/smart-retail-planner-cadena-de-suministro-impulsada-por-el-cliente\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"abrir en una nueva ventana\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><h2 class=\"intro-para-title\">Las reglas del retail han cambiado.<\/h2><p class=\"intro-para-content\">Las cadenas de suministro actuales representan un delicado equilibrio de procesos y silos organizativos que, en \u00faltima instancia, pueden impulsar o frenar tu negocio. La transformaci\u00f3n de la cadena de suministro y comercializaci\u00f3n es una tarea compleja y, sin la experiencia y la orientaci\u00f3n adecuadas, la transformaci\u00f3n puede afectar negativamente al negocio en lugar de mejorarlo.<\/p><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<p>Con la tecnolog\u00eda jugando un papel cada vez m\u00e1s crucial en la vida personal de los clientes y sus h\u00e1bitos de compra, las expectativas han cambiado dr\u00e1sticamente y han llegado a desafiar el concepto de lo que se necesita para ser una empresa de \u00e9xito en el sector minorista.<\/p>\n\n\n\n<p><em>Smart Retail Planner<\/em> de ÎÚÑ»´«Ã½ otorga un enfoque hol\u00edstico para abordar algunos de estos desaf\u00edos. Desde la integraci\u00f3n de informaci\u00f3n y datos de clientes hasta la comercializaci\u00f3n central de principio a fin y la toma de decisiones sobre la cadena de suministro, ÎÚÑ»´«Ã½ ayuda a acelerar el rendimiento de un minorista para garantizar que lleve la mercanc\u00eda adecuada al consumidor, y todo ello en el momento adecuado.<\/p>\n\n\n\n<p>Descubre c\u00f3mo ÎÚÑ»´«Ã½ puede asociarse con tu empresa no solo para comprender las limitaciones del mercado, sino tambi\u00e9n para desarrollar el modelo operativo personalizado de comercializaci\u00f3n y cadena de suministro necesario para adaptarse y prosperar en la nueva realidad del comercio minorista.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/Smart-Retail-Planner.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Smart Retail Planner<\/a><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":151,"featured_media":5422,"parent":5720,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"cg_dt_proposed_to":[16],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"b642e174-d5f2-417e-a67c-69444117d1f7\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":false,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":true,"cg_dt_link_disabled":true,"_yoast_wpseo_primary_brand":"","footnotes":"","featured_focal_points":"","partner_card_description":"","gsap_animation":0},"brand":[],"partner_type":[],"service":[],"industry":[],"partners":[],"page-type":[],"content-group":[],"class_list":["post-5421","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- 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