{"id":141560,"date":"2022-01-24T14:38:14","date_gmt":"2022-01-24T14:38:14","guid":{"rendered":"https:\/\/www.capgemini.com\/?page_id=645851"},"modified":"2025-03-20T19:08:10","modified_gmt":"2025-03-20T19:08:10","slug":"innovation-strategy","status":"publish","type":"page","link":"https:\/\/www.capgemini.com\/au-en\/services\/customer-first\/continuous-business-reinvention\/innovation-strategy\/","title":{"rendered":"Innovation strategy"},"content":{"rendered":"\n<div class=\"wp-block-cg-blocks-hero-picture-card undefined  heroPictureCard\"><div class=\"heroPictureCardBgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg\" class=\"desktopImage\" alt=\"\" style=\"object-fit:cover;object-position:55.00000000000001% 31%\" loading=\"eager\"\/><\/picture><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/ÎÚÑ»´«Ã½_continuous-business-reinvention_Innovation-Strategy.jpg\" class=\"mobileImage\" alt=\"\" style=\"object-fit:cover;object-position:55.00000000000001% 31%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-8 col-lg-6\"><div class=\"heroPictureCardBox\"><div class=\"heroPictureCardBoxTitle\"><h1 data-maxlength=\"144\">Create impactful innovation<\/h1><\/div><\/div><\/div><\/div><\/div><div class=\"small-device\"><div class=\"brandLogoWrapper\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2020\/assets\/images\/capgemini-invent.svg\" alt=\"capgemini-invent\"\/><\/div><\/div><\/div>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para undefined section section--intro\"><div class=\"intro-para\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/au-en\/services\/customer-first\/continuous-business-reinvention\/innovation-strategy\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/au-en\/services\/customer-first\/continuous-business-reinvention\/innovation-strategy\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><h2 class=\"intro-para-title\">It takes strategy and creativity to successfully innovate in today\u2019s increasingly complex world driven by technological, social, and environmental forces<\/h2><p class=\"intro-para-content\">How do you empower innovation without disrupting your core business? You need an inspiring vision and attainable plan for your innovation strategy in business, complemented by strategic investment and a commitment to the resources necessary to bring market-changing ideas to life.<br><br>With a deep understanding of your core business fundamentals, you can navigate complicated market dynamics and industry trends to identify the most viable and valuable path for impactful innovation. Our creative talent, innovative products &amp; services, expertise, and tools will help you foster a culture of innovation and answer your most challenging questions.<br><br>By combining creative, human-centered design with rigorous market and trend analysis, our innovation strategy consultants ideate the future, identify where to play, and define how to win. We <a href=\"https:\/\/www.capgemini.com\/au-en\/services\/customer-first\/continuous-business-reinvention\/business-model-design\/\">develop innovative products, services, and business models<\/a>, helping you make bolder choices to shape your future. We are problem solvers who thrive on new innovation challenges.<\/p><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-how-we-do-it section section--howwedoit block-howwedoit\"><div class=\"container\"><div><div class=\"content-title\"><h2 data-maxlength=\"72\" class=\"expandable-heading-tag\">Unlocking business potential: our innovation strategy<\/h2><\/div><p><\/p><\/div><div class=\"section-content\">\n<div class=\"wp-block-cg-blocks-card-howwedoit expanders\"><div class=\"box card-regulated-agreements card-howwedoit\"><div class=\"expander-box filter-box tag-active \"><div class=\"expander-title\" tabindex=\"0\" role=\"button\" aria-pressed=\"false\" aria-expanded=\"false\"><h3 class=\"expander-heading-title\">New products &amp; services<\/h3><\/div><div class=\"expander-subtitle\"><p class=\"small-description\">Imagine and build the next market disruptor<\/p><\/div><div class=\"expander-content\"><p>For many organizations, innovation can feel like stumbling around in the dark, leading to new products and services that don\u2019t contribute to the long-term growth of the business.<br><br>We inspire our clients to make bolder choices, do something new, and challenge the status quo. How? By combining our creativity with detailed market analysis.<br><br>Our proven approach starts with your customers and gaining a deep understanding of their wants and needs. Through strategic scenario planning, we inspire businesses to imagine what could be, select the most viable areas of opportunity, and launch the products, services, and experiences needed to maximize impact in the market and create a regenerative future with our innovative strategy in business.<\/p><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"content-more\"><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cg-blocks-card-howwedoit expanders\"><div class=\"box card-regulated-agreements card-howwedoit\"><div class=\"expander-box filter-box tag-active \"><div class=\"expander-title\" tabindex=\"0\" role=\"button\" aria-pressed=\"false\" aria-expanded=\"false\"><h3 class=\"expander-heading-title\">New business models<\/h3><\/div><div class=\"expander-subtitle\"><p class=\"small-description\">Uncover new ways to win<\/p><\/div><div class=\"expander-content\"><p>In an increasingly complex world, the only way to identify the battles you can win is with a combination of innovative business strategy and creativity.<br><br>We partner with clients to take a creative-driven approach to imagining, making and scaling new businesses. Our proven methodology merges big ideas with business acumen and technology expertise to design new models for sustainable growth.<br><br>By empowering organizations with the right tools, skills and culture, and aligning stakeholders behind a new <a href=\"https:\/\/www.capgemini.com\/about-us\/who-we-are\/our-brands\/capgemini-invent\/\" target=\"_blank\" rel=\"noreferrer noopener\">innovation strategy<\/a>, organizations can thrive and innovate from the inside out.<br><\/p><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"content-more\"><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cg-blocks-card-howwedoit expanders\"><div class=\"box card-regulated-agreements card-howwedoit\"><div class=\"expander-box filter-box tag-active \"><div class=\"expander-title\" tabindex=\"0\" role=\"button\" aria-pressed=\"false\" aria-expanded=\"false\"><h3 class=\"expander-heading-title\">Return on innovation<\/h3><\/div><div class=\"expander-subtitle\"><p class=\"small-description\">The art of measuring the immeasurable<\/p><\/div><div class=\"expander-content\"><p>Are you ready to take great ideas from the whiteboard and turn them into market reality for sustainable business growth? It\u2019s a challenge facing all organizations.<br><br>We help clients set objectives, define the plan, and identify and build the capabilities needed to to fully execute and benchmark return and impact.<br><br>By bringing together innovation strategists, engineers, designers, product managers, data scientists, marketers, and operations experts, we take ideas and rapidly prototype, iterate, and scale them into new businesses, focusing on <a href=\"https:\/\/www.capgemini.com\/au-en\/about-us\/who-we-are\/our-brands\/capgemini-invent\/intelligent-industry\/\" target=\"_blank\" rel=\"noreferrer noopener\">sustainable innovative products<\/a>. It\u2019s the best way to ascertain product-market fit and give you confidence that there will be a return on your innovation.<\/p><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"content-more\"><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/section>\n\n\n\n\t\t<section class=\"section section--lifeatcap-learning section--event-slider-careerInvent \">\n\n\t\t\t<div class=\"container\">\n\t\t\t\t<div class='career-invent-header'>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"slider slider-fader 16d10ce0-699a-49a3-b0bd-21346be5812e\">\n\t\t\t\t\t\t\t\t<div class=\"slider-list \">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"slide active \">\n\t\t\t\t\t\t\t<div class=\"slide-bg-wrapper wp-block-cg-blocks-career-invent is-style-sapphire1\">\n\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\" data-maxlength=\"68\" title=\"frog\">frog<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\" title=\"frog, part of ÎÚÑ»´«Ã½ Invent, drives customer-centric transformations at scale through innovative and human-centric design work.\" style=\"white-space: pre-wrap;\">frog, part of ÎÚÑ»´«Ã½ Invent, drives customer-centric transformations at scale through innovative and human-centric design work.<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\" data-maxlength=\"24\" aria-label=\"Explore on frog.co about frog\" title=\"Opens in new window\" tabindex=\"0\" href=\"http:\/\/frog.co\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tExplore on frog.co\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 text-right box-img-wrapper escaper escaper-right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=1200&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=600&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=400&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=400&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\" \/>\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" class=\"box-img\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/MYM-1.png\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t style=\"object-position: 55% 47%; object-fit: cover;\" alt=\"\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"box-img\" src=\"\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"\"><\/div>\n\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t<\/section>\n\n\t\t\n\n\n<section class=\"wp-block-cg-blocks-wrapper-card-text-pic wrapperCardTextPic hero-bg-shape\"><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\">\n<div class=\"wp-block-cg-blocks-card-text-pic-right\"><div class=\"row card-text-pic rightCard\"><div class=\"col-md-12\"><div class=\"box--section\"><div class=\"box  row-nobleed\"><div class=\"col-lg-8 col-md-12 box-inner\"><a href=\"https:\/\/www.capgemini.com\/solutions\/inventive-it\/\" aria-label=\"Inventive &amp; sustainable IT\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><h3 class=\"titlewithLink\" data-maxlength=\"144\">Inventive &amp; sustainable IT<\/h3><\/a><p class=\"box-text\" data-maxlength=\"\">Inventive and sustainable IT propels tech business value in the age of techceleration, softwarization, and pervasive tech<\/p><div class=\"box-bottom\"><div class=\"slide-info-footer\"><div class=\"brand-logo-wrapper\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2020\/assets\/images\/Logo_ÎÚÑ»´«Ã½_Invent.svg\" alt=\"ÎÚÑ»´«Ã½ Invent\"\/><\/div><\/div><a aria-label=\"Read more about Inventive &amp; sustainable IT\" class=\"more2\" data-maxlength=\"24\" href=\"https:\/\/www.capgemini.com\/solutions\/inventive-it\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\">Visit now<\/a><\/div><\/div><div class=\"col-lg-5 col-md-12 box-img-wrapper\"><a href=\"https:\/\/www.capgemini.com\/solutions\/inventive-it\/\" aria-label=\"Visit now about Inventive &amp; sustainable IT\" tabindex=\"-1\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=1000&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=1000&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=1000&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=556&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg?w=556&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/pexels-andrea-piacquadio-840996.jpg\" class=\"box-img\" alt=\"Inventive IT transformation banner image\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/picture><\/a><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-learn-more learnMoreBlock updated-new-sample-amal\"><div class=\"container\"><div class=\"content-title\"><h2 class=\"learnmore-heading\">Client stories from frog<\/h2><\/div><div class=\"row\"><div class=\"col-md-4\"><div class=\"box\"><div class=\"box-wrapper\"><a class=\"box-title\" href=\"https:\/\/www.frog.co\/work\/marriott\" target=\"_blank\" aria-label=\"Marriott\" rel=\"noopener noreferrer\"><div class=\"box-img-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/frog_Marriott.jpg?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/frog_Marriott.jpg?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/frog_Marriott.jpg?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><h3 class=\"titleWithoutLink_learnMore\">Marriott<\/h3><\/a><\/div><\/div><div class=\"box-inner\"><p class=\"box-desc\">Built an innovation lab for Marriott to deliver authentic food and beverage experiences for millennials.<\/p><\/div><\/div><div class=\"col-md-4\"><div class=\"box\"><div class=\"box-wrapper\"><a class=\"box-title\" href=\"https:\/\/www.frog.co\/work\/fueling-healthcare-innovation-through-venture-design\" target=\"_blank\" aria-label=\"Pfizer\" rel=\"noopener noreferrer\"><div class=\"box-img-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/frog_pfizer2.jpg?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/frog_pfizer2.jpg?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/frog_pfizer2.jpg?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><h3 class=\"titleWithoutLink_learnMore\">Pfizer<\/h3><\/a><\/div><\/div><div class=\"box-inner\"><p class=\"box-desc\">Fueling healthcare innovation by building new businesses outside of Pfizer\u2019s core.<br><\/p><\/div><\/div><\/div><\/div><\/section>\n\n\n<section class=\"section latestStoriesBlock \"><div class=\"container\"><div class=\"contentTitle\"><h2 class=\"story-heading\">Latest thoughts<\/h2><\/div><div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-4 col-lg-8\">\n\t\t\t\t\t\t<div class=\"storyBox \">\n\t\t\t\t\t\t\t<div class=\"imageWrapper focused-image-container\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.frog.co\/insights\/chief-challenges\" aria-label=\"Chief Challenges\" http:\/\/target=_blank tabindex=\"-1\">\n\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21-Marketing-Chief-Challenges-Episode-2-Hero-1.gif?w=1024&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21-Marketing-Chief-Challenges-Episode-2-Hero-1.gif?w=1024&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21-Marketing-Chief-Challenges-Episode-2-Hero-1.gif?w=500&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21-Marketing-Chief-Challenges-Episode-2-Hero-1.gif\" alt=\"\" style=\"object-position: 0% 0%; object-fit: cover;\" class=\"focused-image\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"storyInfo\">\n\t\t\t\t\t\t\t\t<span class=\"storyTag\">frog report<\/span>\n\t\t\t\t\t\t\t\t<a class=\"storyTitle\" href=\"https:\/\/www.frog.co\/insights\/chief-challenges\" aria-label=\"Chief Challenges\" http:\/\/target=_blank>\n\t\t\t\t\t\t\t\t\t<h3 class=\"story-subtitle\">Chief Challenges<\/h3>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<p>Navigating the new realities of leadership<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div><div class=\"col-md-8 col-lg-4\"><div class=\"row\"><div class=\"storyBox btmSpaceThreeStory col-lg-12 col-md-6\">\n\t\t\t\t\t\t<div class=\"imageWrapper focused-image-container\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/go.frog.co\/en\/from-innovation-to-impact\" http:\/\/target=_blank aria-label=\"From Innovation to Impact\" tabindex=\"-1\">\n\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Strategies-Innovation-Popup-1.png?w=1024&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Strategies-Innovation-Popup-1.png?w=1024&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Strategies-Innovation-Popup-1.png?w=500&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/Strategies-Innovation-Popup-1.png\" alt=\"\" style=\"object-position: 0% 0%; object-fit: cover;\" class=\"focused-image\" \/>\n\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"storyInfo\">\n\t\t\t\t\t\t\t<span class=\"storyTag\">frog report<\/span>\n\t\t\t\t\t\t\t<a class=\"storyTitle\" href=\"https:\/\/go.frog.co\/en\/from-innovation-to-impact\" http:\/\/target=_blank aria-label=\"From Innovation to Impact\">\n\t\t\t\t\t\t\t\t<h3 class=\"story-subtitle\">From Innovation to Impact<\/h3>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div><div class=\"storyBox btmSpaceThreeStory col-lg-12 col-md-6\">\n\t\t\t\t\t\t<div class=\"imageWrapper focused-image-container\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.frog.co\/designmind\/big-strategy-is-dead\" http:\/\/target=_blank aria-label=\"Big Strategy Is Dead\" tabindex=\"-1\">\n\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21_ÎÚÑ»´«Ã½_big-strategy-is-dead.jpg?w=1024&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21_ÎÚÑ»´«Ã½_big-strategy-is-dead.jpg?w=1024&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21_ÎÚÑ»´«Ã½_big-strategy-is-dead.jpg?w=500&#038;quality=70\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/04\/21_ÎÚÑ»´«Ã½_big-strategy-is-dead.jpg\" alt=\"\" style=\"object-position: 0% 0%; object-fit: cover;\" class=\"focused-image\" \/>\n\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"storyInfo\">\n\t\t\t\t\t\t\t<span class=\"storyTag\">frog report<\/span>\n\t\t\t\t\t\t\t<a class=\"storyTitle\" href=\"https:\/\/www.frog.co\/designmind\/big-strategy-is-dead\" http:\/\/target=_blank aria-label=\"Big Strategy Is Dead\">\n\t\t\t\t\t\t\t\t<h3 class=\"story-subtitle\">Big Strategy Is Dead<\/h3>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"<p>Stay ahead of the curve with a cutting-edge innovation strategy in business. We help you create innovative products &#038; services that answer tomorrow&#8217;s needs today.<\/p>\n","protected":false},"author":119,"featured_media":141561,"parent":130730,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"1d936f3a-112f-4860-9591-f32b772a1c09\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"_yoast_wpseo_primary_brand":"","footnotes":"","featured_focal_points":"","partner_card_description":"","gsap_animation":0},"brand":[19],"partner_type":[],"service":[41],"industry":[],"partners":[],"page-type":[209],"content-group":[],"class_list":["post-141560","page","type-page","status-publish","has-post-thumbnail","hentry","brand-capgemini-invent","service-customer-experience","page-type-service"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Innovation in Business: Sustainable Product Strategies - ÎÚÑ»´«Ã½ Invent<\/title>\n<meta name=\"description\" content=\"Are you ready to take great ideas from the whiteboard and turn them into market reality for sustainable business growth? 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